Job Description
A company specializes in providing cost-effective healthcare and wage parity benefits tailored to home care agencies and caregivers is seeking for an experienced Broker Partnerships Manager specializing in Consumer-Directed Healthcare (CDH) accounts like FSAs and HSAs. You’ll be responsible for building and maintaining strong relationships with health insurance brokers, ensuring that every CDH account in their portfolio is directed to the company.
Responsibilities:
- Develop Strategic Broker Relationships: Identify and establish connections with health insurance brokers, making the company as the trusted partner for all CDH needs.
- Drive Referrals and Lead Generation: Work closely with brokers to convert CDH opportunities into clients, managing the full sales cycle from presale through implementation.
- Broker Education and Support: Conduct regular meetings and training sessions to educate brokers on the advantages of FSA/HSA solutions and ensure smooth client onboarding.
- Pipeline Ownership: Manage a full opportunity pipeline with a close ratio goal of 10-15% and meet targets of 8 broker meetings per week and 10 client meetings monthly.
- RFP and Proposal Management: Collaborate with brokers on RFPs and proposals, aiming to generate consistent new business opportunities.
Qualifications:
- Expertise in Consumer-Directed Healthcare (CDH): In-depth knowledge of FSAs, HSAs, and other CDH accounts, with the ability to communicate their value to brokers effectively.
- Benefits Sales Experience: At least 2 years of experience in employer benefits or a related industry, with a proven record of driving sales and fostering client relationships.
- Health Insurance Knowledge: Familiarity with health insurance structures, enhancing collaboration with brokers to promote CDH solutions.
- Effective Communication Skills: Proficient in presenting to decision-makers and brokers in both in-person and virtual settings, with strong influencing abilities.
- Organized and Tech-Savvy: Proficient in Microsoft Office and Salesforce, with the ability to manage sales pipelines and broker partnerships efficiently.