PPC Associate

Advertising, Digital Marketing
Brooklyn, New York
October 8, 2024
$50,000 - $70,000 / year
Full Time
Urgent
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Job Description

A fast-growing digital marketing agency, specializing in paid media strategies across Google, and Bing is looking for a data-driven PPC Associate to help grow our clients’ e-commerce presence through effective paid campaigns.

Responsibilities:

  • Manage and optimize PPC campaigns on Google & Bing.
  • Conduct keyword research and audience targeting to improve campaign performance.
  • Monitor and analyze campaign metrics (CTR, CPC, CPA) to enhance ROI.
  • Implement A/B tests and refine ad creatives for better results.
  • Utilize conversion tracking and tag management for reporting.
  • Collaborate with clients to align paid marketing strategies with business objectives.

Qualifications:

  • 6 months -1 year of experience in PPC management (Google/Bing).
  • Proficient in Google AdWords, Bing and GA4.
  • Strong analytical skills and attention to detail.
  • Ability to handle multiple projects in a fast-paced environment.

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